Sea Change at a glance

Programme:
The European Union’s Horizon 2020 Framework Programme for Research and Innovation (H2020-BG-2014-1)
EU Funding Programme:
BG-13 H2020 Blue Growth: Unlocking the potential of Seas and Oceans
Instrument:
Collaborative Project
Total Budget:
€3,494,876
Duration:
March 2015 - February 2018
Coordinator:
Marine Biological Association (UK)
Consortium:
17 partners from nine European countries

 

Project Objectives

The Sea Change project aims to establish a fundamental “Sea Change” in the way European citizens view their relationship with the sea, by empowering them, as Ocean Literate citizens, to take direct and sustainable action towards a healthy ocean and seas, healthy communities and ultimately a healthy planet.

Key objectives of Sea Change are to:

  • Compile an in-depth review of the links between Seas and Ocean and Human health based on latest research knowledge outputs.
  • Build upon the latest social research on citizen and stakeholder attitudes, perceptions and values to help design and implement successful mobilisation activities focused on education, community, governance actors and directly targeted at citizens. 
  • Build upon significant work to date, adopting best practice and embedding Ocean Literacy across established strategic initiatives and networks in order to help maximise impact and ensure sustainability.
  • Ensure that efforts to sustain an Ocean Literate society in Europe continue beyond the life of Sea Change through codes of good practice, public campaigns and other ongoing community activities.
  • Ensure that all activities of Sea Change are carefully monitored and evaluated to ensure maximum sustainability, effectiveness and efficiency.
  • Ensure Knowledge exchange with transatlantic partners to bring about a global approach to protecting the planet’s shared seas and ocean.

The objectives will be achieved by a closely interlinked programme. Sea Change includes a mobilisation phase engaging with citizens, formal education and policy actors. Crucially, the legacy of Sea Change, including continuing knowledge sharing with North America, are embedded within the project.

 

Methodology 

The Sea Change project objectives will be achieved by a closely interlinked programme.

  • Sea Change will firstly create a resource containing standardised knowledge relating to the links between the planet's seas and ocean and human health.
  • This information will be disseminated to raise awareness and communicated through targeted campaigns tailored for key stakeholder groups.
  • Dialogues will be carried out with policy makers on seas and ocean health and consultations and engagement activities will ensure mutual learning between the project partners and target stakeholders.
  • Existing relevant programmes and initiatives from European Member States and North America (e.g. Ocean Literacy campaigns; One World, One Ocean, World Ocean Day, etc.) will be linked through complementary networking and coordination activities.
  • Sea Change includes a mobilisation phase which will engage with schools, citizens, decision makers and industry representatives with the idea that we ALL share one ocean – and that this ocean is fragile.
  • Crucially the legacy of Sea Change, including continuing knowledge sharing with North America, is embedded within the project.

For a full description of the project work packages, click the button below.

Work Packages

Expected results and impact

  1. The targets identified to be reached indirectly will be achieved through a major public awareness campaign under WP7. This campaign will link with networks, associations and key stakeholders to act as ‘multipliers’ of the Sea Change message in the longer term.
  2. Sea Change, will use the latest knowledge arising from EC funded marine research, including recent studies on citizen perceptions, attitudes and behaviour (e.g. CLAMER, KNOWSEAS, Sea for Society, MARLISCO) to help:
    1. influence and frame messages during mobilisation activities (WP3, 4, 5), and
    2. roll out the campaign.
  3. The campaign will be implemented by all partners; including the members of the partner networks (WON, Ecsite etc.) which will multiply impact as the campaign will thus reach thousands of visitors at associated aquaria, science centres and museums.
  4.  In order to support the ecosystem approach and contribute to the objectives of the MSFD (Impact 2), Sea Change will encourage stakeholders to recognise that humans are part of the ecosystem and that our activities both affect the ecosystem and depend on it. The project will endeavour to foster behaviour and attitude changes in order to encourage citizens to become responsible actors of change and to use the ecosystem approach to make decisions in order to manage their activities sustainably.
  5. Sea Change will bring together a powerful collection of change agents who will collaborate and cooperate to leverage their unique insights and experience to add value, act interdependently, share knowledge and build trust in innovative, scaled-up ideas and solutions to social challenges. Due to their broad geographical coverage and active cooperation, the science centres, museums and aquaria that constitute Sea Change are ideal collaborators for ensuring significant impact of the project outcomes. An example of the multiplying role of network members is their involvement in the scaling up of the best pilot projects from WP 3, 4 & 5.
  6. Sea Change will create an extended network of “Sea Change agents” empowered through WP2 to help bring about the desired “Sea Change”.
  7. Sea Change has been designed to include dedicated work packages focusing on impact measurement (WP8) and ensuring a Sea Change legacy beyond the funded project duration (WP6), which will also promote the setting up of new networks to support Ocean Health - building upon the collaboration and analysis of the activities developed as pilot activities in WPs 3, 4 and 5.

 

Ultimately, the Sea Change project will:

  • Educate and engage a wide range of audiences – from scientists to sailors and pupils to policy-makers – not only on the vital importance of a healthy Ocean to the health of humanity, but on their role in maintaining ocean health into the future through simple everyday actions.
  • Leave a legacy of awareness and care for the most important resource on this planet – The Sea.

The Sea Change project objectives will be achieved by a closely interlinked programme.

  • Sea Change will firstly create a resource containing standardised knowledge relating to the links between the planet's seas and ocean and human health.
  • This information will be disseminated to raise awareness and communicated through targeted campaigns tailored for key stakeholder groups.
  • Dialogues will be carried out with policy makers on seas and ocean health and consultations and engagement activities will ensure mutual learning between the project partners and target stakeholders.
  • Existing relevant programmes and initiatives from European Member States and North America (e.g. Ocean Literacy campaigns; One World, One Ocean, World Ocean Day, etc.) will be linked through complementary networking and coordination activities.
  • Sea Change includes a mobilisation phase which will engage with schools, citizens, decision makers and industry representatives with the idea that we ALL share one ocean – and that this ocean is fragile.
  • Crucially the legacy of Sea Change, including continuing knowledge sharing with North America, is embedded within the project.

PUBLIC DELIVERABLES

The project's public results are uploaded here once they become available. For all media results, please see the Media Centre.

Work Package 1: Sea Change Fundamentals: Baseline Review

Deliverable 1.1 Ocean Literacy Animation and Booklet

Deliverable 1.2 Human Health and the Ocean Factsheets

Work Package 2: Social Innovation Participation Processes (SIPPS)

Deliverable 2.1 Review of the ways of achieving societal change

Deliverable 2.2 A set of Sea Change Ocean Literacy Guiding Principles

Deliverable 2.3 A Sea Change OL Guiding Principles Collaborative Learning Workshop

Work Package 3: Mobilisation Education and Lifelong Learning

Deliverable 3.1 Review of marine formal education

Deliverable 3.2 Sea Change National Reports on the Consultation Protocol

Deliverable 3.3 Meta-analysis of the consultation reports

Deliverable 3.4 Online Directory of Good Practice

Deliverable 3.5 Harmful Algal Bloom’s iBook Design and Development

Work Package 4: Mobilisation - where society and science meet

Deliverable 4.1 Review of routes of engagement between citizens and Ocean Literacy

Work Package 5: Mobillisation- Marine Governance

Deliverable 5.1 Review of Ocean Literacy in Governance

Deliverable 5.2 Science-Policy Interfaces in international and European marine policy

Work Package 6: Sea Change Legacy

Deliverable 6.1 First report on networking for legacy

Work Package 7: Dissemination and Communication

Deliverable 7.1 Dissemination and Exploitation Plan

Deliverable 7.2 Public Campaign Video

Deliverable 7.3 Project Branding Resources

Work Package 8: Impact Evaluation

Deliverable 8.1 Collective Impact Assessment Framework

Work Package 9: Project Management

Deliverable 9.4 Gender Indicators and Action Plan

 

Subcategories

NEWS

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New Series of Online Workshops

Co-Exploring Ocean Issues and Ocean Literacy – a free online 3 week workshop, seminar series and learning lab (with the option of 1 graduate credit for a fee). &nb...

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‘Sustainable Fishing = Healthy Oceans’ Photography Competition Winners Ann…

The Centre for Development and Sustainable Fisheries (CeDePesca), an NGO working for sustainable fisheries in Latin America and a member of the World Ocean Network (Sea C...

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Crab Watchers Wanted: New Citizen Science Project to Monitor Crab Species

How does finding a crab on the beach make you feel? Excited? Wary? Fascinated? By joining Crab Watch, a new citizen science project taking place across Europe, your searc...

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Sea Change World Oceans Day Event - Safety at the Beach!

For World Oceans Day, Sea Change partner VLIZ held an event on "safety at the beach" in Oostend, Belgium, which over 180 enthusiastic visitors attended. The event include...

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Sea for yourself! New Position Paper by the European Marine Board presents…

With our coasts and ocean changing faster than ever before, Citizen Scientists will play a huge role in helping science to protect them. What animals live along our...

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Ocean Literacy for All : Sustaining SDG 14 Goals Through Ocean Science Edu…

Building on existing regional, national, and international ocean science education initiatives, such as those carried forward by the Sea Change project, the Intergovernme...

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Sea Change Ocean Literacy event to be held at the Nisa Marathon in the Cze…

Sea Change third party iQLandia is organising a Sea Change event as part of the 17th Nisa Marathon, an annual canoe race on the river Nisa in Liberec, the Czech Republic ...

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Youth Camp Teaches Teenagers of the Importance of Ocean Health

Sea Change third party AHHAA held a youth camp for teenagers from Estonia, Germany and Argentina in Tartu, Estonia from 22 - 24 March 2017. The course brought together 1...

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Exciting Ocean Outreach Activities Revealed in the Sea Change Project’s Th…

Press Release: March 2017 The third issue of the Sea Change project newsletter showcases a range of innovative activities taking place across Europe to boost European ci...

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New Marine Science iBook “Harmful Algal Blooms” to be Launched to Boost Oc…

Press Release: March 2017 A marine science iBook entitled “Harmful Algal Blooms” has been developed as part of NUI Galway’s contribution to an EU-...

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Crab Watch!

Crab Watch is a citizen science initiative developed as part of the Sea Change Project. The initiative will explore how citizen science can be used as a tool for increasi...

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Miniboats Help Students Learn About the Atlantic: Our Shared Resource

Imagine being part of a class that builds, decorates, and launches a miniature sailboat that can be tracked on the Internet as it sails the ocean currents around the enti...

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Estonian Science Centre to hold a youth camp on marine sports and environm…

Estonian Science Centre AHHAA is organising a youth camp on the theme of marine sports and environmental protection at the beginning of January 2017. The camp will be hel...

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Innovative Public Engagement Activities to Increase Awareness of the Ocean…

Press Release: October 2016 The Sea Change project is holding a series of innovative public engagement activities across Europe in 2016 and 2017 to change the way Europe...

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New Online Course Offers Educators Innovative Ways to Teach Ocean Literacy

Press Release: October 2016 A free online course entitled “From ABC to ABSeas: Ocean Literacy for all”, led by Sea Change partner UNESCO and its Intergover...

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Galway’s Young Coders use their Digital Skills to Raise Awareness of Marin…

Press Release: August 2016 Thirteen young Irish people were honoured for their work in creating innovative digital games and stories based on the health of the ocean at ...

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Second Issue of Sea Change Project News Now Available

Press Release: July 2016 The second issue of the Sea Change project newsletter is now available to download HERE. Sea Change is a three-year EU Horizon 2020 funded proj...

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Join the Sea Change - Take Action to Protect Our Ocean, Our Health

Press Release: July 2016 The Sea Change project invites you to take simple steps towards protecting our ocean by joining its new “Our Ocean, Our Health” camp...

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Turning ABCs into ABSeas – Engaging Education Stakeholders to Bring Ocean …

Press Release: April 2016 Teachers, educators, outreach workers, curriculum designers, media representatives, government agencies, parents and students across Europe are...

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Students Set Sail on a Transatlantic Ocean Literacy Initiative

In the coming weeks, the Wylde Swan ship is taking an educational voyage across the Atlantic Ocean (from the Caribbean to the Netherlands) with 30 secondary school studen...

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Sea Change to Launch Marine Coding Challenge for Young People

Press Release: 23 February 2016 Coder Dojo enthusiasts are invited to submit games as part of the European project “Sea Change” which aims to create a deeper...

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Think Big, Think Ocean Video Contest Now Open

Press Release: January 2016 Have you got a creative, innovative idea for how to increase people’s awareness and appreciation of the ocean? If so, you should enter the Se...

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Are You Ocean Literate? – New Resources Launched to Raise Awareness

Press Release: September 2016 Did you know that the ocean provides half of the oxygen we breathe - enough for every second breath we take? Or that the majority of marine...

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Whale Sculpture Highlights Threat of Plastic Pollution to the Ocean

Whale Sculpture Highlights Threat of Plastic Pollution to the Ocean A sculpture of two life-size whales, made from Somerset willow and 70,000 old plastic bottles, has ...

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Is it Possible to be Science Literate Without Being Ocean Literate?

The Ocean Literacy Campaign is changing the way educators and the public think about ocean sciences education: teaching ocean sciences is not just enrichment, but is esse...

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Bringing About a Sea Change to Protect Our Ocean and Our Health

Caption: Sea Change Consortium at the kick-off meeting in Plymouth, UK Sea Change, a new €3.5 million EU Horizon 2020-funded project, will address the challenge o...

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MEDIA CENTRE

Sea Change Promotional Material

  New Sea Change Infographics:How to make a Sea Change in the kitchen, bathroom, supermarket, office, on the commute, and when eating on the go.    ...

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Sea Change Videos

WATCH: Our Ocean Our Oxygen Our Ocean Our Oxygen from Sea Change Project on Vimeo.   WATCH: Sea Change: Increasing Ocean Literacy Sea Change: Increasing Ocean ...

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Press Releases

10 2017 - New Sea Change Resources Launched to coincide with 'Our Ocean' and 'EMSEA' 2017 Conferences in Malta 06 2017 - Crab Watchers Wanted: New Citizen Science...

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EVENTS

CONTACT

COLUMBUS Website Icon4
Phone

Jon Parr

Sea Change Coordinator

+44(0)1752 426479

COLUMBUS Website Icon5
Email

Jon Parr

Sea Change Coordinator

 jpar@mba.ac.uk

 COLUMBUS Website Icon6
Address

Marine Biological Association

Citadel Hill,  Plymouth,

PL1 2PB, United Kingdom

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